When you are trying to promote your carpet installation company, you are usually in a competitive space depending on what city you're located in. The positive thing is many companies that you compete against don't take the time to ramp up their website to make it more visible on search. The most important aspect is becoming aware how people find you and avoiding marketing companies that promise what seems to be impossible and usually is. Below we have listed some of our recommendations to increase your visibility. Installing an SEO Plugin - An SEO (Search Engine Optimization) plugin controls things like the title tags and description of your page (known as meta descriptions) that get displayed in your search (more…)

--- Pages to Create -- (Make the pages rich as possible by including a unique listing and adding pictures and videos). Create a Facebook Page Create a Linkedin Page Create a Google Plus Page Create a Manta Page Create a Yelp Page Create a website (Yes!) Create a website blog (Yes!) Create an Express Update Page Create a Yellow Pages Page Create a Merchant Circle Page -- Daily Posting -- (Copy and paste your post except for the blog and pages. The blog post and pages should have unique content that you find nowhere else. The best practice is that your post leads the reader back to your website. Content should always target your cause, your user, your members, or should be a donation ask. Take 1 picture or video per day of the town and places where you go, events you attend even if you are conference calling, staff...

Non-profits are usually working very hard to get their message out and also to raise funding. One big problem is there is not always useful information on how to promote your organization on Facebook. Sometimes non-profits can gather an audience faster in most industries, and that depends some on their cause and the amount of time they connect with members and visitors online and offline. Much of using social media is about maximizing your exposure to your organization can spend less time working on it, and you can devote more time working on your cause. Below is a simple list of things you can do to increase your exposure on Facebook: 1- Limit the number of articles that go to other websites. Sharing articles for your audience is good, but even better is when articles are on your blog or page from your organization's website. 2- When you post an...

When it comes to using SEO or marketing for brand or product promotion, we love to use the example for Burger King. When you see an advertisement from Burger King—who, by the way, is very much at the top of the food chain in advertising (pardon the pun)—where you see brand promotion and product promotion together. For example, when you see the Burger King logo, and they say “Burger King, Home of the Whopper,” they are promoting their brand. When you see them describe their fish fillet sandwich on special, they are doing a product promotion. Obviously, both are important. Our company, Websnoogie, ran a commercial last year, and we have talked about this a few times, where we did a brand promotion and product promotion together, and it’s a cute commercial and funny. It was actually funny enough to make it over to Cheezburger with Lolcats and all that....

When it comes to promoting and marketing your Omaha business on Pinterest, you must remember to make the right impression on your audience. The nature of business will greatly affect and define your Pinterest marketing/ promotion campaign. However, one important thing is to make sure that your Pinboards don't look like advertisements for your business. A self-centered promotional effort will get you nowhere. Pinterest is a social community, and you must follow the rules. Even if you are a business, trying to push your products for sale, you still need to interact with the community and make valuable contributions that people will like. To fulfill this, you may consider creating a few boards that are not related to your business but inspire others through interesting photos, funny quotes, or anything eye-catching. Once you have developed a good relationship with the users, you can use Pinterest to promote your products. Here...